Privacy policy
Preamble
With the following information on data protection, we would like to inform you about which types of your personal data, hereinafter also referred to simply as “data”, we process, for which purposes and to what extent. This privacy policy applies to all processing of personal data carried out by us, both in the context of providing our services and, in particular, on our websites, in mobile applications and within external online presences, such as our social media profiles, hereinafter collectively referred to as the “online offering”.
The terms used are not gender-specific.
Last updated: 26 March 2026
Controller
Uniprox GmbH & Co. KG
Heinrich-Heine-Straße 4
07937 Zeulenroda-Triebes
Germany
Authorised representatives: Ingo Schneider, Rainer Berthan
Email address: info@uniprox.de
Telephone: +49 36628 66 33 00
Legal notice: https://www.uniprox.de/en/imprint
Contact details of the Data Protection Officer
datenschutzbeauftragter@uniprox.de
Overview of processing activities
The following overview summarises the types of data processed, the purposes for which they are processed and the categories of data subjects concerned.
Types of data processed
- Inventory data.
- Contact data.
- Content data.
- Usage data.
- Meta, communication and procedural data.
- Applicant data.
- Log data.
Categories of data subjects
- Communication partners.
- Users.
- Applicants.
- Business and contractual partners.
Purposes of processing
- Communication.
- Security measures.
- Reach measurement.
- Target group formation.
- Organisational and administrative procedures.
- Application procedures.
- Feedback.
- Marketing.
- Profiles containing user-related information.
- Provision of our online offering and user-friendliness.
- Information technology infrastructure.
- Public relations.
Relevant legal bases
Relevant legal bases under the GDPR: Below, you will find an overview of the legal bases under the GDPR on which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or registered office. If more specific legal bases apply in individual cases, we will inform you of this in the privacy policy.
Consent, Art. 6(1) sentence 1 point (a) GDPR: The data subject has given consent to the processing of their personal data for one or more specific purposes.
Performance of a contract and pre-contractual enquiries, Art. 6(1) sentence 1 point (b) GDPR: Processing is necessary for the performance of a contract to which the data subject is party, or in order to take pre-contractual measures at the request of the data subject.
Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR: Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, provided that the interests, fundamental rights and freedoms of the data subject requiring the protection of personal data do not override those interests.
Application procedures as a pre-contractual or contractual relationship, Art. 6(1) sentence 1 point (b) GDPR: Where special categories of personal data within the meaning of Art. 9(1) GDPR, such as health data, for example severe disability status, or ethnic origin, are requested from applicants as part of the application procedure so that the controller or the data subject can exercise the rights arising from employment law and social security and social protection law and comply with the corresponding obligations, their processing is carried out in accordance with Art. 9(2) point (b) GDPR. In the case of the protection of vital interests of applicants or other persons, processing is carried out pursuant to Art. 9(2) point (c) GDPR, or, for the purposes of preventive or occupational medicine, for the assessment of the employee’s working capacity, medical diagnosis, the provision of health or social care or treatment, or the management of health or social care systems and services, pursuant to Art. 9(2) point (h) GDPR. In the case of the voluntary disclosure of special categories of data based on consent, processing is carried out on the basis of Art. 9(2) point (a) GDPR.
National data protection regulations in Germany: In addition to the data protection provisions of the GDPR, national data protection regulations apply in Germany. These include, in particular, the Act on the Protection against Misuse of Personal Data in Data Processing, the German Federal Data Protection Act, BDSG. The BDSG contains specific provisions, in particular, on the right of access, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, transmission, and automated individual decision-making, including profiling. Furthermore, the data protection laws of the individual German federal states may apply.
Security measures
In accordance with statutory requirements and taking into account the state of the art, implementation costs, the nature, scope, circumstances and purposes of processing, as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, we take appropriate technical and organisational measures to ensure a level of security appropriate to the risk.
These measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical and electronic access to the data, as well as access to, input of, disclosure of, securing of the availability of, and separation of the data. Furthermore, we have established procedures that ensure the exercise of data subject rights, the erasure of data and responses to data security risks. In addition, we take the protection of personal data into account from the development or selection stage of hardware, software and procedures, in accordance with the principle of data protection by design and by default.
Securing online connections using TLS/SSL encryption technology, HTTPS: To protect users’ data transmitted via our online services from unauthorised access, we use TLS/SSL encryption technology. Secure Sockets Layer, SSL, and Transport Layer Security, TLS, are the cornerstones of secure data transmission on the internet. These technologies encrypt the information transmitted between the website or app and the user’s browser, or between two servers, thereby protecting the data from unauthorised access. TLS, as the further developed and more secure version of SSL, ensures that all data transmissions comply with the highest security standards. If a website is secured by an SSL/TLS certificate, this is indicated by HTTPS in the URL. This serves as an indicator for users that their data is transmitted securely and in encrypted form.
Transmission of personal data
Data transmission within the group of companies: We may transmit personal data to other companies within our group of companies or grant them access to such data. This data transfer is based on our legitimate corporate and business interests. These include, for example, improving business processes, ensuring efficient and effective internal communication, making optimal use of our personnel and technological resources and enabling well-founded business decisions. In certain cases, the transfer of data may also be necessary to fulfil our contractual obligations, or it may be based on the consent of the data subjects or a legal authorisation.
International data transfers
Data processing in third countries: If we transmit data to a third country, i.e. outside the European Union, EU, or the European Economic Area, EEA, or if this occurs in connection with the use of third-party services or the disclosure or transmission of data to other persons, bodies or companies, which is apparent from the postal address of the respective provider or where the privacy policy expressly refers to the transfer of data to third countries, this is always carried out in accordance with the statutory requirements.
In addition, we have concluded standard contractual clauses with the respective providers which comply with the requirements of the EU Commission and set out contractual obligations to protect your data.
This dual protection ensures comprehensive protection of your data: the DPF forms the primary level of protection, while the standard contractual clauses serve as additional safeguards. Should changes occur within the framework of the DPF, the standard contractual clauses will apply as a reliable fallback option. In this way, we ensure that your data remains adequately protected at all times, even in the event of political or legal changes.
For the individual service providers, we inform you whether they are certified under the DPF and whether standard contractual clauses are in place. Further information on the DPF and a list of certified companies can be found on the website of the US Department of Commerce at https://www.dataprivacyframework.gov/ in English.
Corresponding safeguards apply to data transfers to other third countries, in particular standard contractual clauses, explicit consent or legally required transfers. Information on third-country transfers and applicable adequacy decisions can be found in the information provided by the EU Commission: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.
General information on data storage and erasure
We erase personal data that we process in accordance with statutory provisions as soon as the underlying consents are withdrawn or there are no further legal bases for processing. This applies in cases where the original processing purpose no longer applies or the data is no longer required. Exceptions to this rule exist where statutory obligations or special interests require longer retention or archiving of the data.
In particular, data that must be retained for commercial or tax law reasons, or whose storage is necessary for the assertion, exercise or defence of legal claims or for the protection of the rights of other natural or legal persons, must be archived accordingly.
Our data protection notices contain additional information on the retention and erasure of data that applies specifically to certain processing operations.
Where several retention periods or erasure deadlines apply to a particular item of data, the longest period shall always be decisive. Data that is no longer required for the originally intended purpose but is retained due to statutory requirements or other reasons will be processed by us exclusively for the reasons that justify its retention.
Retention and erasure of data: The following general periods apply to retention and archiving under German law:
10 years: Retention period for books and records, annual financial statements, inventories, management reports, opening balance sheets, as well as the work instructions and other organisational documents required for their understanding, Section 147(1) no. 1 in conjunction with Section 147(3) of the German Fiscal Code, AO, Section 14b(1) of the German VAT Act, UStG, Section 257(1) no. 1 in conjunction with Section 257(4) of the German Commercial Code, HGB.
8 years: Accounting records, such as invoices and expense receipts, Section 147(1) nos. 4 and 4a in conjunction with Section 147(3) sentence 1 AO, and Section 257(1) no. 4 in conjunction with Section 257(4) HGB.
6 years: Other business documents: received commercial or business letters, reproductions of sent commercial or business letters, other documents insofar as they are relevant for taxation, such as hourly wage slips, cost accounting sheets, calculation documents, price labelling documents, as well as payroll accounting documents insofar as they are not already accounting records, and cash register tapes, Section 147(1) nos. 2, 3, 5 in conjunction with Section 147(3) AO, Section 257(1) nos. 2 and 3 in conjunction with Section 257(4) HGB.
3 years: Data required to take into account potential warranty and compensation claims or similar contractual claims and rights, and to process related enquiries, based on previous business experience and customary industry practices, is stored for the duration of the regular statutory limitation period of three years, Sections 195, 199 of the German Civil Code, BGB.
Rights of data subjects
Rights of data subjects under the GDPR: As a data subject, you have various rights under the GDPR, arising in particular from Articles 15 to 21 GDPR:
Right to object: You have the right, on grounds relating to your particular situation, to object at any time to the processing of personal data concerning you that is carried out on the basis of Art. 6(1) point (e) or (f) GDPR. This also applies to profiling based on those provisions. If personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing. This also applies to profiling insofar as it is related to such direct marketing.
Right to withdraw consent: You have the right to withdraw any consent you have given at any time.
Right of access: You have the right to request confirmation as to whether data concerning you is being processed and to obtain access to this data, as well as further information and a copy of the data in accordance with statutory requirements.
Right to rectification: In accordance with statutory requirements, you have the right to request the completion of data concerning you or the rectification of inaccurate data concerning you.
Right to erasure and restriction of processing: In accordance with statutory requirements, you have the right to request that data concerning you be erased without delay or, alternatively, to request restriction of the processing of the data in accordance with statutory requirements.
Right to data portability: You have the right to receive data concerning you that you have provided to us in a structured, commonly used and machine-readable format in accordance with statutory requirements, or to request its transmission to another controller.
Complaint to a supervisory authority: In accordance with statutory requirements and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, in particular with a supervisory authority in the Member State of your habitual residence, your place of work or the place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.
Provision of the online offering and web hosting
We process users’ data in order to provide them with our online services. For this purpose, we process the user’s IP address, which is necessary in order to transmit the content and functions of our online services to the user’s browser or end device.
Types of data processed: Usage data, such as page views and duration of visit, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions; meta, communication and procedural data, such as IP addresses, time information, identification numbers, persons involved; log data, such as log files concerning logins or the retrieval of data or access times; content data, such as text or image messages and posts and the related information, such as details of authorship or time of creation.
Data subjects: Users, such as website visitors and users of online services. Business and contractual partners.
Purposes of processing and legitimate interests: Provision of our online offering and user-friendliness; information technology infrastructure, operation and provision of information systems and technical devices, such as computers, servers, etc. Security measures.
Retention and erasure: Erasure in accordance with the information provided in the section “General information on data storage and erasure”.
Legal bases: Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Further information on processing operations, procedures and services
Provision of the online offering on rented storage space: For the provision of our online offering, we use storage space, computing capacity and software that we rent or otherwise obtain from a corresponding server provider, also referred to as a web host; legal bases: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Collection of access data and log files: Access to our online offering is logged in the form of so-called server log files. Server log files may include the address and name of the accessed web pages and files, date and time of access, transferred data volumes, notification of successful access, browser type and version, the user’s operating system, referrer URL, the previously visited page, and, as a rule, IP addresses and the requesting provider. Server log files may be used, on the one hand, for security purposes, for example to prevent server overload, in particular in the case of abusive attacks known as DDoS attacks, and, on the other hand, to ensure server utilisation and stability; legal bases: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR. Erasure of data: Log file information is stored for a maximum period of 30 days and then erased or anonymised. Data whose further retention is required for evidentiary purposes is excluded from erasure until the respective incident has been finally clarified.
Amazon Web Services, AWS: Services in the field of the provision of information technology infrastructure and related services, such as storage space and/or computing capacity; service provider: Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg; legal bases: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; website: https://aws.amazon.com/de/; privacy policy: https://aws.amazon.com/de/privacy/; data processing agreement: https://aws.amazon.com/de/compliance/gdpr-center/. Basis for third-country transfers: Data Privacy Framework, DPF, standard contractual clauses, https://aws.amazon.com/de/compliance/gdpr-center/.
Typo3: Content management, creation and administration of websites, support for multilingual content, user and rights management, integration of extensions and plugins, search engine optimisation, responsive design support, workflow management, content versioning; service provider: operated on servers and/or computers under our own data protection responsibility; legal bases: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR. Website: https://typo3.com/.
Use of cookies
The term “cookies” refers to functions that store information on users’ end devices and read information from them. Cookies may also be used for various purposes, such as ensuring the functionality, security and convenience of online offerings, as well as creating analyses of visitor flows. We use cookies in accordance with statutory provisions. Where required, we obtain users’ consent in advance. If consent is not necessary, we rely on our legitimate interests. This applies where the storage and reading of information is essential in order to provide expressly requested content and functions. This includes, for example, the storage of settings and ensuring the functionality and security of our online offering. Consent can be withdrawn at any time. We provide clear information about its scope and which cookies are used.
Information on legal bases under data protection law: Whether we process personal data with the help of cookies depends on consent. Where consent has been given, it serves as the legal basis. Without consent, we rely on our legitimate interests, which are explained above in this section and in the context of the respective services and procedures.
Storage period: With regard to the storage period, the following types of cookies are distinguished:
Temporary cookies, also known as session cookies: Temporary cookies are erased at the latest once a user has left an online offering and closed their end device, such as browser or mobile application.
Persistent cookies: Persistent cookies remain stored even after the end device has been closed. For example, the login status may be stored and preferred content may be displayed directly when the user revisits a website. Likewise, usage data collected with the help of cookies may be used for reach measurement. Unless we provide users with explicit information on the type and storage period of cookies, for example as part of obtaining consent, users should assume that these cookies are persistent and that the storage period may be up to two years.
General information on withdrawal and objection, opt-out: Users may withdraw the consent they have given at any time and may also object to processing in accordance with statutory requirements, including by means of the privacy settings of their browser.
Types of data processed: Meta, communication and procedural data, such as IP addresses, time information, identification numbers, persons involved.
Data subjects: Users, such as website visitors and users of online services.
Legal bases: Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR. Consent, Art. 6(1) sentence 1 point (a) GDPR.
Further information on processing operations, procedures and services
Processing of cookie data on the basis of consent: We use a consent management solution through which users’ consent to the use of cookies or to the procedures and providers named within the consent management solution is obtained. This procedure serves to obtain, record, manage and withdraw consent, in particular with regard to the use of cookies and comparable technologies used to store, read and process information on users’ end devices. As part of this procedure, users’ consent is obtained for the use of cookies and the related processing of information, including the specific processing operations and providers named in the consent management procedure. Users also have the option of managing and withdrawing their consent. The consent declarations are stored in order to avoid repeated requests and to provide proof of consent in accordance with statutory requirements. Storage takes place server-side and/or in a cookie, a so-called opt-in cookie, or by means of comparable technologies in order to assign the consent to a specific user or their device. Where no specific information is available on the providers of consent management services, the following general information applies: the duration of storage of the consent is up to two years. A pseudonymous user identifier is created and stored together with the time of consent, information on the scope of the consent, such as the relevant categories of cookies and/or service providers, as well as information about the browser, system and end device used; legal bases: consent, Art. 6(1) sentence 1 point (a) GDPR.
Contact and enquiry management
When you contact us, for example by post, contact form, email, telephone or via social media, and within the context of existing user and business relationships, the information provided by the enquiring persons is processed insofar as this is necessary to respond to the contact enquiries and any requested measures.
Types of data processed: Contact data, such as postal and email addresses or telephone numbers; content data, such as text or image messages and posts and the related information, such as details of authorship or time of creation; meta, communication and procedural data, such as IP addresses, time information, identification numbers, persons involved.
Data subjects: Communication partners.
Purposes of processing and legitimate interests: Communication; organisational and administrative procedures; feedback, such as collecting feedback via an online form; provision of our online offering and user-friendliness.
Retention and erasure: Erasure in accordance with the information provided in the section “General information on data storage and erasure”.
Legal bases: Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR. Performance of a contract and pre-contractual enquiries, Art. 6(1) sentence 1 point (b) GDPR.
Contact form: When you contact us via our contact form, by email or through other communication channels, we process the personal data transmitted to us in order to respond to and handle the respective matter. This generally includes information such as name, contact details and, where applicable, further information provided to us and required for appropriate handling. We use this data exclusively for the stated purpose of contact and communication; legal bases: performance of a contract and pre-contractual enquiries, Art. 6(1) sentence 1 point (b) GDPR; legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Further information on processing operations, procedures and services
Web analytics, also referred to as reach measurement, serves to evaluate visitor flows to our online offering and may include behaviour, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis, we can, for example, identify when our online offering or its functions or content are used most frequently or encourage their reuse. We are also able to determine which areas require optimisation.
Unless stated otherwise below, profiles, i.e. data compiled for one usage process, may be created for these purposes, and information may be stored in a browser or on an end device and then read. The information collected includes, in particular, websites visited and elements used there, as well as technical information such as the browser used, the computer system used and information on usage times. If users have consented to the collection of their location data vis-à-vis us or the providers of the services we use, location data may also be processed.
In addition, users’ IP addresses are stored. However, we use an IP masking procedure, i.e. pseudonymisation by shortening the IP address, to protect users. In general, no clear data of users, such as email addresses or names, is stored in connection with web analytics, A/B testing and optimisation. Instead, pseudonyms are used. This means that neither we nor the providers of the software used know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.
Information on legal bases: Where we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests, i.e. our interest in efficient, economical and recipient-friendly services. In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.
Types of data processed: Usage data, such as page views and duration of visit, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions; meta, communication and procedural data, such as IP addresses, time information, identification numbers, persons involved.
Data subjects: Users, such as website visitors and users of online services.
Purposes of processing and legitimate interests: Reach measurement, such as access statistics and recognition of returning visitors. Profiles containing user-related information, creation of user profiles.
Retention and erasure: Erasure in accordance with the information provided in the section “General information on data storage and erasure”. Storage of cookies for up to 2 years, unless stated otherwise, cookies and similar storage methods may be stored on users’ devices for a period of two years.
Security measures: IP masking, pseudonymisation of the IP address.
Legal bases: Consent, Art. 6(1) sentence 1 point (a) GDPR. Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Further information on processing operations, procedures and services
Matomo without cookies: Matomo is a privacy-friendly web analytics software that is used without cookies and in which returning users are recognised using a so-called “digital fingerprint”, which is stored anonymously and changed every 24 hours. With this “digital fingerprint”, user movements within our online offering are recorded using pseudonymised IP addresses in combination with browser settings on the user’s side in such a way that it is not possible to draw conclusions about the identity of individual users. The user data collected through the use of Matomo is processed only by us and is not shared with third parties. Legal basis: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; website: https://matomo.org/. Security measures: IP masking, pseudonymisation of the IP address.
Presences in social networks, social media
We maintain online presences within social networks and, in this context, process user data in order to communicate with users active there or to provide information about us.
We would like to point out that user data may be processed outside the European Union. This may result in risks for users, for example because it could make it more difficult to enforce users’ rights.
Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, usage profiles may be created on the basis of users’ usage behaviour and the resulting interests. These profiles may in turn be used, for example, to place advertisements within and outside the networks that are presumed to correspond to users’ interests. For this purpose, cookies are usually stored on users’ computers, in which users’ usage behaviour and interests are stored. In addition, data may also be stored in the usage profiles independently of the devices used by the users, particularly if they are members of the respective platforms and are logged in there.
For a detailed description of the respective forms of processing and the options for objection, opt-out, we refer to the privacy policies and information provided by the operators of the respective networks.
In the case of requests for information and the assertion of data subject rights, we would also like to point out that these can be asserted most effectively with the providers. Only the providers have access to the respective user data and can directly take appropriate measures and provide information. Should you nevertheless require assistance, you may contact us.
Types of data processed: contact data, such as postal and email addresses or telephone numbers; content data, such as text or image messages and posts and the related information, such as details of authorship or time of creation; usage data, such as page views and duration of visit, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions.
Data subjects: users, such as website visitors and users of online services.
Purposes of processing and legitimate interests: communication; feedback, such as collecting feedback via an online form; public relations.
Retention and erasure: erasure in accordance with the information provided in the section “General information on data storage and erasure”.
Legal bases: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Further information on processing operations, procedures and services
Instagram: Social network enabling the sharing of photos and videos, commenting on and favouring posts, sending messages and subscribing to profiles and pages; service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; legal basis: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; website: https://www.instagram.com; privacy policy: https://privacycenter.instagram.com/policy/. Basis for third-country transfers: Data Privacy Framework, DPF.
Facebook pages: Profiles within the social network Facebook. The controller is jointly responsible with Meta Platforms Ireland Limited for the collection and transmission of data from visitors to our Facebook page, “fan page”. This includes, in particular, information about user behaviour, such as content viewed or interacted with and actions performed, as well as device information, such as IP address, operating system, browser type, language settings and cookie data. Further details can be found in Facebook’s Data Policy: https://www.facebook.com/privacy/policy/. Facebook also uses this data to provide us with statistical analyses via the “Page Insights” service, which provide information on how people interact with our page and its content. The basis for this is an agreement with Facebook, “Information about Page Insights”: https://www.facebook.com/legal/terms/page_controller_addendum, which regulates, among other things, security measures and the exercise of data subject rights. Further information can be found here: https://www.facebook.com/legal/terms/information_about_page_insights_data. Users may therefore submit access or erasure requests directly to Facebook. Users’ rights, in particular access, erasure, objection and complaint to a supervisory authority, remain unaffected. Joint controllership is limited exclusively to the collection of data by Meta Platforms Ireland Limited, EU. Meta Platforms Ireland Limited is solely responsible for any further processing, including possible transmission to Meta Platforms Inc. in the USA; service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; legal basis: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; website: https://www.facebook.com; privacy policy: https://www.facebook.com/privacy/policy/. Basis for third-country transfers: Data Privacy Framework, DPF, standard contractual clauses, https://www.facebook.com/legal/EU_data_transfer_addendum.
LinkedIn: Social network. We are jointly responsible with LinkedIn Ireland Unlimited Company for the collection, but not the further processing, of data from visitors that is used to create “Page Insights”, statistics, for our LinkedIn profiles. This data includes information about the types of content users view or interact with, as well as the actions they take. Details about the devices used are also collected, such as IP addresses, operating system, browser type, language settings and cookie data, as well as information from user profiles, such as job function, country, industry, seniority level, company size and employment status. Information on data protection regarding the processing of user data by LinkedIn can be found in LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy.
We have concluded a special agreement with LinkedIn Ireland, the “Page Insights Joint Controller Addendum”, https://legal.linkedin.com/pages-joint-controller-addendum, which regulates in particular which security measures LinkedIn must observe and in which LinkedIn has agreed to fulfil the rights of data subjects, meaning that users may, for example, submit access or erasure requests directly to LinkedIn. Users’ rights, in particular the right of access, erasure, objection and complaint to the competent supervisory authority, are not restricted by the agreements with LinkedIn. Joint controllership is limited to the collection and transmission of data to LinkedIn Ireland Unlimited Company, a company based in the EU. Further processing of the data is the sole responsibility of LinkedIn Ireland Unlimited Company, in particular with regard to the transmission of data to the parent company LinkedIn Corporation in the USA; service provider: LinkedIn Ireland Unlimited Company, Wilton Plaza, Dublin 2, Ireland; legal basis: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; website: https://www.linkedin.com; privacy policy: https://www.linkedin.com/legal/privacy-policy; basis for third-country transfers: Data Privacy Framework, DPF, standard contractual clauses, https://legal.linkedin.com/dpa. Opt-out option: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
YouTube: Social network and video platform; service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; legal basis: legitimate interests, Art. 6(1) sentence 1 point (f) GDPR; privacy policy: https://policies.google.com/privacy; basis for third-country transfers: Data Privacy Framework, DPF. Opt-out option: https://myadcenter.google.com/personalizationoff.
Plug-ins, embedded functions and content
We integrate functional and content elements into our online offering that are obtained from the servers of their respective providers, hereinafter referred to as “third-party providers”. These may include, for example, graphics, videos or city maps, hereinafter collectively referred to as “content”.
The integration of such content always requires that the third-party providers of this content process users’ IP addresses, as they would not be able to send the content to the users’ browsers without the IP address. The IP address is therefore required for the display of this content or these functions. We make every effort to use only such content whose respective providers use the IP address solely for the delivery of the content. Third-party providers may also use so-called pixel tags, invisible graphics also referred to as “web beacons”, for statistical or marketing purposes. Pixel tags can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on users’ devices and may include, among other things, technical information about the browser and operating system, referring websites, visit time and further information on the use of our online offering, and may also be linked with such information from other sources.
Information on legal bases: Where we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests, meaning our interest in efficient, economical and recipient-friendly services. In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.
Types of data processed: usage data, such as page views and duration of visit, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions; meta, communication and procedural data, such as IP addresses, time information, identification numbers, persons involved.
Data subjects: users, such as website visitors and users of online services.
Purposes of processing and legitimate interests: provision of our online offering and user-friendliness; reach measurement, such as access statistics and recognition of returning visitors; tracking, such as interest-based or behaviour-based profiling and use of cookies; target group formation; marketing.
Retention and erasure: erasure in accordance with the information provided in the section “General information on data storage and erasure”. Storage of cookies for up to 2 years, unless stated otherwise, cookies and similar storage methods may be stored on users’ devices for a period of two years.
Legal bases: consent, Art. 6(1) sentence 1 point (a) GDPR. Legitimate interests, Art. 6(1) sentence 1 point (f) GDPR.
Further information on processing operations, procedures and services
YouTube videos: Videos stored on YouTube are embedded within our online offering. These YouTube videos are integrated via a special domain using the “youtube-nocookie” component in the so-called “privacy-enhanced mode”. In privacy-enhanced mode, only information required by YouTube for displaying, controlling and optimising the video display, including your IP address and information about your browser and end device, may be stored on your end device in cookies or by comparable methods before the video is started. As soon as you play the videos, additional information may be processed by YouTube to analyse usage behaviour, store information in the user profile and personalise content and advertisements. The storage period for cookies may be up to two years; service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; legal basis: consent, Art. 6(1) sentence 1 point (a) GDPR; website: https://www.youtube.com; privacy policy: https://policies.google.com/privacy; basis for third-country transfers: Data Privacy Framework, DPF. Further information: https://support.google.com/youtube/answer/171780?hl=de-DE#zippy=%2Cturn-on-privacy-enhanced-mode%2Cerweiterten-datenschutzmodus-aktivieren.
Application procedure
The application procedure requires applicants to provide us with the data necessary for their assessment and selection.
In principle, the required information includes personal information such as name, address, a means of contact and proof of the qualifications necessary for the position. Upon request, we will also be happy to inform applicants which information is required.
Applicants may send their applications to us by email. However, we would like to point out that emails are generally not sent in encrypted form over the internet. Although emails are usually encrypted during transport, this does not apply on the servers from which they are sent and received. We therefore cannot assume any responsibility for the security of the application during transmission between the sender and our server.
For the purposes of applicant search, submission of applications and selection of applicants, we may use applicant management or recruitment software, platforms and services of third-party providers in compliance with statutory requirements.
Applicants are welcome to contact us regarding the method of submitting their application or to send us their application by post.
Processing of special categories of data: Where special categories of personal data, Art. 9(1) GDPR, such as health data, for example severe disability status or ethnic origin, are requested from or disclosed by applicants as part of the application procedure, their processing is carried out so that the controller or the data subject can exercise the rights arising from employment law and social security and social protection law and comply with the corresponding obligations, in the case of the protection of vital interests of applicants or other persons, or for the purposes of preventive or occupational medicine, for the assessment of the employee’s working capacity, medical diagnosis, the provision of health or social care or treatment, or the management of health or social care systems and services.
Erasure of data: The data provided by applicants may be further processed by us for the purposes of the employment relationship in the event of a successful application. Otherwise, if the application for a job offer is not successful, the applicants’ data will be erased. Applicants’ data will also be erased if an application is withdrawn, which applicants are entitled to do at any time. Subject to a justified withdrawal by the applicant, erasure will take place no later than after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and comply with our documentation obligations under the provisions on equal treatment of applicants. Invoices relating to any reimbursement of travel expenses are archived in accordance with tax law requirements.
Types of data processed: inventory data, such as full name, residential address, contact information, customer number, etc.; contact data, such as postal and email addresses or telephone numbers; content data, such as text or image messages and posts and the related information, such as details of authorship or time of creation; applicant data, such as personal details, postal and contact addresses, the documents belonging to the application and the information contained therein, such as cover letter, CV, certificates, as well as further information about the applicant’s person or qualifications provided with regard to a specific position or voluntarily by applicants.
Data subjects: applicants.
Purposes of processing and legitimate interests: application procedure, establishment and any subsequent performance as well as possible later termination of the employment relationship.
Retention and erasure: erasure in accordance with the information provided in the section “General information on data storage and erasure”.
Legal bases: application procedure as a pre-contractual or contractual relationship, Art. 6(1) sentence 1 point (b) GDPR.
Changes and updates
We ask you to regularly inform yourself about the content of our privacy policy. We amend the privacy policy as soon as changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require any action on your part, such as consent, or any other individual notification.
Where we provide addresses and contact information of companies and organisations in this privacy policy, please note that addresses may change over time and we ask you to check the information before contacting them.
Definitions
In this section, you will find an overview of the terms used in this privacy policy. Where the terms are legally defined, their statutory definitions apply. The following explanations are intended primarily to aid understanding.
Inventory data: Inventory data includes essential information necessary for the identification and administration of contractual partners, user accounts, profiles and similar assignments. This data may include, among other things, personal and demographic information such as names, contact information, addresses, telephone numbers, email addresses, dates of birth and specific identifiers, user IDs. Inventory data forms the basis for any formal interaction between individuals and services, institutions or systems by enabling clear assignment and communication.
Content data: Content data includes information generated in the course of creating, editing and publishing content of all kinds. This category of data may include texts, images, videos, audio files and other multimedia content published on various platforms and media. Content data is not limited to the actual content itself, but also includes metadata that provides information about the content itself, such as tags, descriptions, author information and publication dates.
Contact data: Contact data is essential information that enables communication with individuals or organisations. It includes, among other things, telephone numbers, postal addresses and email addresses, as well as means of communication such as social media handles and instant messaging identifiers.
Meta, communication and procedural data: Meta, communication and procedural data are categories that contain information about how data is processed, transmitted and managed. Metadata, also known as data about data, includes information describing the context, origin and structure of other data. It may include details such as file size, creation date, author of a document and change histories. Communication data records the exchange of information between users via various channels, such as email correspondence, call logs, messages in social networks and chat histories, including the persons involved, timestamps and transmission channels. Procedural data describes the processes and workflows within systems or organisations, including workflow documentation, records of transactions and activities, and audit logs used to trace and verify processes.
Usage data: Usage data refers to information that records how users interact with digital products, services or platforms. This data includes a wide range of information showing how users use applications, which functions they prefer, how long they stay on certain pages and through which paths they navigate an application. Usage data may also include frequency of use, timestamps of activities, IP addresses, device information and location data. It is particularly valuable for analysing user behaviour, optimising user experiences, personalising content and improving products or services. In addition, usage data plays a crucial role in identifying trends, preferences and potential problem areas within digital offerings.
Personal data: “Personal data” means any information relating to an identified or identifiable natural person, hereinafter referred to as the “data subject”. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, such as a cookie, or to one or more specific characteristics that are an expression of the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Profiles containing user-related information: The processing of “profiles containing user-related information”, or “profiles” for short, includes any form of automated processing of personal data consisting of the use of such personal data to analyse, evaluate or predict certain personal aspects relating to a natural person. Depending on the type of profiling, this may include various information relating to demographics, behaviour and interests, such as interaction with websites and their content, etc. Examples include interests in certain content or products, click behaviour on a website or location. Cookies and web beacons are frequently used for profiling purposes.
Log data: Log data is information about events or activities that have been recorded in a system or network. This data typically contains information such as timestamps, IP addresses, user actions, error messages and other details about the use or operation of a system. Log data is often used to analyse system problems, monitor security or create performance reports.
Reach measurement: Reach measurement, also referred to as web analytics, serves to evaluate visitor flows to an online offering and may include visitors’ behaviour or interests in certain information, such as website content. With the help of reach analysis, operators of online offerings can, for example, recognise at what times users visit their websites and which content they are interested in. This enables them, for example, to better adapt website content to the needs of their visitors. Pseudonymous cookies and web beacons are frequently used for reach analysis purposes in order to recognise returning visitors and obtain more accurate analyses of the use of an online offering.
Tracking: “Tracking” refers to the ability to trace users’ behaviour across multiple online offerings. As a rule, behavioural and interest-related information relating to the online offerings used is stored in cookies or on the servers of the providers of the tracking technologies, known as profiling. This information may then be used, for example, to show users advertisements that are likely to correspond to their interests.
Controller: The “controller” is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.
Processing: “Processing” means any operation or set of operations performed on personal data, whether or not by automated means. The term is broad and covers practically any handling of data, including collection, evaluation, storage, transmission or erasure.
Target group formation: Target group formation, also known in English as “custom audiences”, refers to the determination of target groups for advertising purposes, for example for the display of advertisements. For example, based on a user’s interest in certain products or topics on the internet, it may be concluded that this user is interested in advertisements for similar products or for the online shop in which they viewed the products. “Lookalike audiences”, or similar target groups, refers to the display of content considered suitable to users whose profiles or interests are presumed to correspond to those of the users for whom the profiles were created. Cookies and web beacons are generally used for the purpose of creating custom audiences and lookalike audiences.